by Liz Hersh | Mar 6, 2017 | Marketing, Public Relations
Maybe you’re looking to spread the word about your company’s latest amazing products or services. Or, maybe you’re a brand new company just getting started in your industry. While typical marketing and public relations can go a long way, one of the...
by Liz Hersh | Feb 14, 2017 | Marketing, Public Relations
Today, more and more small business are utilizing brand ambassadors as a means of spreading the word about their products or services. A brand ambassador is an unpaid volunteer who fully believes in your company and embodies your identity and values, and wants to help...
by Liz Hersh | Aug 3, 2016 | Marketing, Public Relations
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by Liz Hersh | Aug 2, 2016 | Marketing, Public Relations
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by Liz Hersh | Aug 20, 2014 | Industry Insight, Marketing, Public Relations
“Business isn’t growing fast enough.” “I am not keeping up with my competitors.” “I need help with my marketing.” These are just a few of the thoughts that can motivate a business owner’s thinking toward hiring a marketing or PR agency. But experience has shown us...
by Liz Hersh | May 2, 2014 | Industry Insight, Marketing, Public Relations
Businesses face a big challenge when it comes to getting new customers: the dreaded internet review. Most consumers – 85% of them – say that they read online reviews for local businesses. The internet is a great source of information and potential...