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The best digital marketing ideas for law firms

The best digital marketing ideas for law firms

by Liz Hersh | Jan 14, 2016 | Legal Marketing, Marketing

Building an online presence is no longer an option.  It’s really a necessity if you want to be seen among your target market and generate leads.

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3 reasons why you need a law firm marketing plan

3 reasons why you need a law firm marketing plan

by Liz Hersh | Jan 7, 2016 | Legal Marketing, Marketing

You’ve been in business for a few years now, and you’ve managed to get by without a marketing plan.  Why take the time and effort to create one now?  Will it really make a difference in your business?

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5 steps to hiring a law firm marketing consultant

5 steps to hiring a law firm marketing consultant

by Liz Hersh | Dec 22, 2015 | Legal Marketing, Marketing

You’ve reached a point in your law practice where your time is allocated to running the business.  The attorneys and your support staff are busy with the client load, which is great.  This is a fantastic place to be in.

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A discussion about inbound marketing on the Law Business Podcast

A discussion about inbound marketing on the Law Business Podcast

by Liz Hersh | Dec 7, 2015 | Company News, Legal Marketing

I was recently featured as a guest on the Law Business Podcast! I had a great conversation with the host, Borbala Banto, about the power of inbound marketing and how law firms can use a digital strategy to grow the practice.

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How to kick start your law firm web marketing

How to kick start your law firm web marketing

by Liz Hersh | Nov 16, 2015 | Legal Marketing, Marketing

You know that you need to be building a strong web presence because the vast majority of consumers looking for a product or service use the internet for research.

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5 common myths about SEO for law firms

5 common myths about SEO for law firms

by Liz Hersh | Nov 10, 2015 | Legal Marketing, Marketing, SEO

Search engine optimization or SEO is an important part of law firm marketing.  Those wanting to capture more traffic and leads place an emphasis on SEO within their overall marketing strategy.  It helps ensure visibility among people who are actively looking for legal representation through internet searches.

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