Retargeting 101

Retargeting 101

What is retargeting / remarketing? Why is this method of advertising so effective and how can it help your small business? Today we give you a brief overview of retargeting and ways you can take advantage of this popular marketing method. This is the first episode in...
Local SEO For Your Small Business

Local SEO For Your Small Business

What is Local Search Engine Optimization (SEO)? Why would anyone need it and how important is it? Sandro is a Local SEO specialist and shares an overview of how to begin your SMB quest to rule local SEO. Sites mentioned are: http://www.yext.com...
Facebook Ads 101

Facebook Ads 101

Facebook has been “pay-to-play’ for businesses for years now. If you haven’t thought about dipping your toe into the world of FB ads, now may be the time. Liz gives us a primer on FB ads in the first of an ongoing series. [iframe...
How to Publish a Quality Newsletter

How to Publish a Quality Newsletter

Sending a monthly or quarterly newsletter is a great way to reach your current customers, or even gain some interest from potential customers. However, no matter what industry you’re in, before hitting the “send” button there are a few things...