Why your small business needs marketing automation

Why your small business needs marketing automation

Have you ever complained that marketing and lead nurturing takes so much time?  Running your business would be so much easier if the marketing didn’t require your constant attention. I feel that way at times about our own marketing. As business owners, we’re always...
Why being found online is more important than ever

Why being found online is more important than ever

The latest research by the Pew Research Center tells us that 84% of all American Adults use the Internet. From young to old, urban to rural dwellers, no matter their education level, financial status or ethnicity – the internet is a part of basically everyone’s...
Video marketing is the new black

Video marketing is the new black

This article is a guest post by Tessa Louche. When you’re lying in bed after a long day at work, what do you find yourself doing? Chances are, it’s scrolling through some sort of social media with a timeline chock full of videos. According to HubSpot, 78%...
The important part of networking: follow up!

The important part of networking: follow up!

This article is a guest post by Lisa Crilley Mallis of SystemSavvy Consulting, LLC. How often do you attend networking events or workshops full of potential clients? You know that stack of business cards you accumulate by the time you leave – what do you do with...